ADVERTISING LANGUAGE WRITING TASK 1Name: Fahmi Eka PutraClass: 1SA04NPM: 12612645Lecturer: Mr.Romel and Ms.Mila Rosmaya
1. Stacking
Dettol
body wash ad is an ad that gives some advantage to the user of the
product is more fragrant and clean after using the product.2. Repetition
Repetition
is the repetition of the words that are on your ad, such as nutri juice
(cut tar tar tar sweet sour sweet tar) as that is an example of
repetition.3. Slogan
As Energen (nutritious drink) on each ad they use the same words as their slogan.4. Logo
As the picture above ads Magnum ice cream has its own symbol to indicate it is a logo from them.5. Snob Appeal
Snob
appeal is the ad that shows a person's lifestyle or personality and
Advertising nex Suzuki is the most appropriate in snob appeal as he
gives an example of a lifestyle with a motor that we use and that our
personality that is similar to the motor.6. Cause and Effect
Bodrex
migrants is a drug that fitting for an example of Cause and effect
because bodrex migrants (from dizzy so dizzy gap) to provide closure to
the consumer for an ailment that he suffered was sick fist / dizziness
to go away and come back healthy.7. Emotional Appeal
Berry good .. ads that use that angry facial expressions or emotions to show the goodness or fineness of the product. Examples of these ad words: berry good chocolate makes good mood!8. Price Appeal
One of the products that provide benefits for consumers to get something cheaper but more that Daia detergent .. He gave a few percent more detergent than other detergents propitious for consumers.9. Testimonial
Pantene
is one of the ads that use artist / others to support their products as
"gracious" which support and use Pantene products, products that use
the artist to support the product as possible, in order to attract more
and more people will buy the product.10. Sex Appeal
Close
Up is the most appropriate sample ad for advertising sex appeal because
it is a product that increases your seskual attractive, with whiter
teeth and kuat.Sekaligus which enhances the beauty of yourself in front
of other people.11. Band Wagon
Suzuki
Nex ad one ad that invites people to wear motorcycle products Nex, the
artist says in the ad "smash aja pake why we engga" it is a word that is
very in highlight to encourage others to take their product.12. Confusion
Pantene one ad that confuse consumers but also retains the attention of consumers to try the product. Words
from Pantene is "just for hair breakage" these words are confusing so
why only for hair breakage? Why not give other advantages ..13. Technical
The
words used in the ad that should technically impressive for the
consumers to use the product, the model of advertising as experts in
specific .. ie Sensodyne wear dentists from abroad.14. Transfer
Advertising Im3 (rendang) one of the ads that do not make sense or is not associated with such products. This ad is not at all relevant and profitable product.15. Plain Folks
Ketchup bango one ad that invites people to join its mailing. Ketchup
bango make cooking event for people to come and know the benefits of
the product, after the event lets people use the product,16. Glitering Generalty
Oreo
is a very interesting food ads, he can invite people to buy it but he
did not told us about the materials and the composition of the product.17. Avante GardePonds
issued a new product that Magnum Ponds that provide advantages in the
future for the Ponds konsumen.Magnum bias will make the face brighter
future and reduce wrinkles in the eye.18. Facts and Figure
Mizone is giving fitness drink for the consumer, he gave his fitness after drinking the product.19. Weasle
Weasle
is a product that provides positive things on the consumer, garnier
example that gives a lot of advantages for the hair, such as providing
health care and does not make hair fall out.20. Wit and Humor
Advertising IM3 is a very humorous advertising and the audience will be entertained dr innate cuteness ad models.